Researching Terms

Democracy
Defintion "A system of government by the whole population or all the eligible members of a state, typically through elected representatives." via google
In my own words: Everyone gets a vote on what happens in thier lives.
Wiki definition "Democracy is a form of government in which all eligible citizens have an equal say in the decisions that affect their lives"
Constitutional monarchy

Media Democracy
Wiki Defintion "Democratic media is a form of media organization that strives to have the principles of democracy underlying not only the production of content, but also the organization of the entire project."
x factor?

Web 2.0
Wiki defintion "A Web 2.0 site may allow users to interact and collaborate with each other in a social media dialogue as creators of user-generated content in a virtual community, in contrast to websites where people are limited to the passive viewing of content. Examples of Web 2.0 include social networking sites, blogs, wikis, video sharing sites, hosted services, web applications, mashups and folksonomies"
facebook aka

'F it" trailer

The “F’ it” trailer is a snowboard trailer which is quite different. This trailer starts off with the sponsors but in a shutter photography way; it works well. Then it goes to snowboarders talking while shots of them walk around and having fun. Then it gets to the snowboarding. The format to this video is very different to the other trailer I looked at; this one has a section or each snowboarder. The music is quite old but it works. It’s not an up tempo beat but it goes with the filming done.

This trailer has mild swearing and one shot of nudity in it so you can see it’s target market are for 18 years and older. The shots used are very dramatic with the angles they use, very obscure. They also use good framing, using trees to really make the snowboarder stand out. They use shots which are very technical as well. For example they use a shot where they have the background as a time lapse and the foreground with a snowboarder riding. They use slow motion quite a bit as well; this helps you focus on the trick without being rushed. At the end of the trailer it introduces the filmers which is different but its good filler.

Eyetrip trailer

http://vimeo.com/12966778

This is a video trailer for the film 'Eyetrip'. It's made by a production company called 'Level 1' they are the biggest skiing company for producing freestyle skiing films. This was realised on September 10th 2010 and was premiered on that day in Denver.
There were 4 things i looked at while watching this to analysis it, they were Sound, Editing, Mise en scene and Camera shots and angles.

Eye trip starts of with some very cinematic shots; they are shots of the scenery. Nearly all the shots are time lapses and they pan across. All the skiers seam to be looking up at the sky, the time lapses are the entire sky too with the clouds moving among the mountains. There is an ambient music with voiceovers of the skiers of how they’re feeling. This effect makes it seam mystical.

The first music fades out to a shot of the first skiing you see. No music comes on till after this shot. The only sound you hear is the raw clip sound. This shot fades out then all then skiing start with the music. The music is very up tempo and has a beat which the clips go along with. They have jump shots which fit in with the music. I like this a lot, it works and shows great editing. The angles they use to shoot it are very dramatic but they work well, they also have some normal shots. They link up the shots very well so you can see the same trick in 2 different viewpoints. For some of the shots they have an audience reaction to make it have a different feel. In this trailer there is a good balance between rails and kicker. It ends with the name of the video, the sponsors, the skiers, the filmers and editors. It is a good animation to end with.

This trailer is very professionally made. It does it purpose which is advertise a film well and makes me want to buy it. It also has advertisements in the video for companies who sponsors the skiers. This makes people wanting to buy the brands as their favourite skier skis on them. The companies pay the production company to highlight there brand. It does effect sales and the people who ride in the film as the sponsors will try to push the production company to get them shots in the film.